Understanding the Contribution of Cooperatives to the Growth of the Creative Industry

Abstract

The creative industry has great potential as a driver of local and national economic growth. However, many creative industry players still face limitations in capital, market access, and managerial capacity. This study aims to understand the contribution of cooperatives in supporting the growth of the creative industry in Indonesia. Using a qualitative approach, data were collected through in-depth interviews with cooperative managers and members operating in the creative sector. The results show that cooperatives not only provide access to capital through a savings and loan system, but also act as facilitators of human resource training and builders of collective marketing networks. Further discussion reveals that the role of cooperatives aligns with the principles of community-based economic empowerment, but is still challenged by limited resources and minimal policy support. In conclusion, cooperatives play a strategic role in strengthening the creative industry ecosystem, but regulatory reinforcement and governance innovation are needed to ensure the sustainability of that role in the digital era