Maxim Violations in The Rising Action of An Animated Movie

Abstract

This research examines violations of conversational maxims in the film Frozen (2013), focusing on the rising action stage, where emotional tension begins to form and communication becomes more complex. Based on Grice's cooperative principle, this research aims to identify types of maxim violations and examine their pragmatic functions in character interactions. The method used is descriptive qualitative using dialogue excerpts as primary data. Existing data are then collected by observing and selecting utterances that contain maxim violations in scenes that are driven by the character's emotions, and analyzed based on the maxims of quantity, quality, relevance and manner. The findings revealed that the four types of maxims were violated in the film by the main characters such as Anna, Kristoff, Olaf and Oaken. Quantity and quality violations are the most frequently occurring. This shows the character's tendency to express subjective beliefs and provide inadequate or excessive information. Then, this analysis also shows that these violations have various pragmatic functions, including expressing emotional states, hiding ignorance, and creating humor. Not only communicative failure, maxim violations also contribute significantly to narrative development and character construction. They reflect how characters manage interactions between individuals under emotional stress and show that language in systematic discourse functions as a strategic tool.