Analysis of The Anime Yasuke Character in The Dissemination of Japanese Soft Power

Abstract

This study analyzes how the Yasuke anime functions as a tool of Japanese soft power through depicting the acculturation process of non-Japanese characters into Japanese culture. Using Berry's (1997) Acculturation Theory of assimilation, integration, separation, and marginalization. This research highlights key scenes that show Yasuke's adaptation journey. The results show that this acculturation narrative supports the global image of Japan as a strong, inclusive, and prestigious country. In addition, the use of dramatic techniques such as dialog and character reactions reinforce the characters' emotions, making Yasuke's story more appealing to a global audience. As such, Yasuke serves not only as entertainment, but also as a cultural diplomacy tool that broadens Japan's appeal on the world stage