Online Promotion Media

Authors

  • Soni Mulyawan Setiana Departemen Sastra Jepang, Universitas Komputer Indonesia, Indonesia
  • M I Iskandar Departemen Sistem Informasi, Universitas Komputer Indonesia, Indonesia

DOI:

https://doi.org/10.34010/icobest.v1i.28

Abstract

The purpose of this research is to see how the influence of social media in increasing consumer interest through promotion. The method used in this research is the descriptive method, the data collected in the form of words and images. The results showed that social media can increase consumer interest in buying products that have been promoted. And can increase competitiveness with competitors. The conclusion resulting from this research is that social media whose presence will greatly help business activists to increase revenue and its utilization can be maximized as a medium of communication with consumers.

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Published

2023-03-10

How to Cite

Setiana, S. M., & Iskandar, M. I. (2023). Online Promotion Media. Proceeding of International Conference on Business, Economics, Social Sciences, and Humanities, 3, 147-152. https://doi.org/10.34010/icobest.v1i.28